Updated: 13:25 EDT, 18 July 2008
She may look like a million dollars - but at £1million the car is worth twice as much.
And despite her fur and jewellery, even glamorous Eastenders star Gemma Bissex risks being upstaged by the 258mph Bugatti Veyron which is one of £37.4million worth of cars on display at the British International Motor Show which opens next week.
That makes it the UK's most expensive car collection, according to sponsors and insurance giant Zurich Connect.>Enlarge
Eastenders actress Gemma Bissix launches this years British International Motor Show as the £1m Bugatti Veyron arrives at Excel in London
Gemma was a highlighting the show which will feature 600 cars from more than 60 manufacturers at the ExCel centre on the banks of the Thames in London's docklands.
The show, spread over an 800,000 square ft site, is backed by the Society of Motor Manufacturers and Traders (SMMT), the trade association of the UK Motor industry.
It is the first official UK appearance at a UK motor show of the Veyron supercar - the world's fastest production car with a top speed of 258mph - which has an awesome 1,000 horse-power engine equivalent to about 10 Ford Fiestas.
The Veyron will be part of an 'Ultimate Collection' of wish-list sports cars including the UK debut of Ferrari's 430 Scuderia and the Aston Martin DBS driven by James Bond in the last James Bond movie Casino Royale.
At to the top of the show's supercar insurance league table are:
Zagato Bentley GT
Mercedes McLaren SLR
Pagani Zonda F
Ferrari 612 Scaglietti
Lamborghini LP 640 Roadster
Ferrari 599 GTB Fiorano
Spyker C8 Laviolette
Aston Martin DBS
Maserati Gran Turismo S
Mike Quinton of Zurich insurance said: 'The sheer number and quality of cars that are gathered together here under one roof is certainly something you don’t see every day.
'From the smallest around-town model to the most expensive supercars on the planet, the insurance value of all the cars at the show is always going to be huge, but it’s certainly bigger than anything I have ever seen - it just demonstrates what a great Show it’s going to be.'
But the organisers insist this is not just a show for petrol-heads. There are a host of fun activities for all the family - and even rock concerts from Blondie to Meatloaf.
Press day for the show is on Tuesday July 22 with an exclusive VIP preview day on Wednesday 23 . The show runs until Sunday August 3 and will feature a number of world premiers.>Enlarge
Eastenders actress Gemma Bissix is just one of the attractions on display
The British International Motorshow:
Adult tickets start at £10
Children’s tickets from £6
Family tickets cost from £25
Group tickets start at £8
Full details on events, times, dates, locations, transport and ticket bookings are available at www.britishmotorshow.co.uk or call 0871 230 5588.
The cars on show this year:
Vauxhall is flying in its new Insignia saloon - the chic new replacement for the Vectra - as well as some top brass for the company's parent company General Motors in Detroit.
Costing from £15,000 to about £24,000 it will have as an optional extra camera that will tell the driver the speed limit if they happen to miss it. The system aims to help drivers stick to the speed limit - and keep their licence.
Ford is unveiling its boy racer Focus RS hot hatch with a top speed of around 150mph and the ability to sprint from rest to 60mph in under 60 seconds from a turbo-charged 2.5litre engine developing 296 brake horse power.
Ford's frugal Fiesta ECOnetic also receives its world premiere in London where its ultra-low, 98g/km CO2 rating will be exempt it from UK road fund duty. Toyota is showing off its tiny Aygo Crazy.
Bentley will use the show mark the world premier of its 2009 Continental Flying Spur, as well as its flagship 'Speed' version, the most powerful four-door saloon ever built by a British marque.
The uncompromising £133,300 'Speed' accelerates from rest to 60mph in just 4.5 seconds and has a top speed of 200mph, thanks to its 600 break horsepower 6.0 litre turbo-charged W12 engine.
But it does just 10miles to the gallon around town, 17mpg average.
Bentley's 200mph Continental GT speed and £225,9000 Azure convertible will also be on show.
Iconic British sports car maker Lotus will unveil a new flagship model code-named 'Project Eagle'. It will also showcase an 'eco' version of its Elise, with hemp-fibre body panels frown locally close the firm's headquarters in Hethel, Norfolk. The seats are upholstered in undyed wool from different breeds of sheep. and the carpets are made from sisal fibres. Two solar panels in the roof help generate electricity.
It's debatable whether Honda's cars - or its cute robot Asimo - will be the winner in the popularity stakes.
Asimo is the star of a special 'Dreamscape' presentation in the 2,500-seater Live Action arena featuring the child-sized robot and lots of high-revving bikes, cars and other engines.
Honda is to unveil a stunning and aerodynamic two seater sports car prototype designed to save fuel by cutting drag. Code-named 'OSM' - for Open Study model.
The striking two-seater low-emission, lightweight roadster aims to couple sleek looks with exciting driving dynamics and more efficient engine technology, to give lower exhaust emissions. It has a 'slippery' aerodynamic exterior to minimise drag.
Also on the Honda stand is the FCX Clarity - Honda’s zero-emissions hydrogen fuel cell production car - which makes its UK debut.
The CR-Z - Honda’s lightweight hybrid sportscar is also seen for the first time in the UK.
Land Rover celebrate its 60th birthday by riding shot-gun on a nerve-wracking off-road ride. And if you are really brave, there are parts you can even try yourself. The 4X4-maker - recently sold by Ford to India's Tata - has created the ultimate motor show off-road course to put its vehicles through their paces.
Metal ramps lift the front wheel on one side of the car and the back wheel on the other side - until only two wheels are on the ground. Fittingly it's called Land Rover's 'Ultimate Experience.'
British sports car maker Westfield will allow you to experience - with a professional driver - the art of 'drifting' - or skidding and sliding around a purpose-built slalom track.
On Wednesday - 'VIP' ticket day - there will be a Celebrity Driving Challenge in which two teams of stars put through their motoring skills paces in an It's a Knockout-style obstacle course to raise funds for war hero charity 'Help for Heroes'.
They include model Danielle Lloyd, Gary Lucy (The Bill), Alex Wotherspoon (The Apprentice), Nikki Grahame and Grace Adams (Big Brother), Matt Littler (Hollyoaks), Darren Jeffries (Hollyoaks), Keris Hopkins (Shipwrecked), Jonathan Ansell (G4), Louise Goodman (ITV1's F1 presenter) and Du’aine Ladejo (Predator from Gladiators).
F1 broadcaster Murray Walker and racing legend Sir Stirling Moss will head up 'Motorsport Sunday' on August 3 - coinciding with live coverage of the Hungarian Grand Prix.
For practical driving, 12 car firms are offering 'taster test drives' on a custom made test-track.
And for very young wannabee drivers there's a 'Kidz Car Zone' where children can negotiate obstacles such as traffic lights.
Mazda's Zoom-Zoom Challenge which allows you to test the handling of their MX-5 and Mazda2 3-door against the clock on a purpose-built track.
Disney World of Cars gives the UK debut of the characters from Disney/Pixar’s high-octane movie adventure 'Cars' including Lightning McQueen, Sally, Mater and Mack the Truck.
The Heritage Enclosure and Parade displays high performance supercars from the last 50 years.
The Autoglym Supercar Paddock shows today's most exotic performance cars.
The Marine Experience features the National Boat Show’s line up of boats including million pound yachts and motor cruisers.
The Greener Driving Pavilion showcases 'green' innovations and automotive technologies, including the latest electric cars.
Peugeot's Driving School allows children over four years old can race around the little roads in mini carts and learn to drive.
The Motor Show Music Festival starts when the cars finish and features live acts performing late night concerts each night: including UB40, Status Quo, Squeeze, Meatloaf, Blondie and Jools Holland featuring Marc Almond.
Source : http://www.dailymail.co.uk/news/article-1036339/Beautiful-curves-looks-million-dollars--cars-aint-bad-The-British-Motor-Show-back.html